Shelley Haines

Contract Lecturer

BDes Fashion Design, Ryerson University

BSc Psychology, University of Toronto

Phone: 416-979-5000

Ex. 6443


KHW 261


An academic background of equal parts fashion and environmental psychology led me to my current focus on sustainable consumption in the fashion industry. I am currently a master’s student in the Fashion program at Ryerson University and my research will outline the barriers people face when they attempt to adopt sustainable fashion. This work aims to improve our understanding of why consumers continue to purchase fast fashion despite acknowledging its damaging effects, with the ultimate goal of translating sustainable fashion from a trend to an enduring industry standard.

Program Streams: 

Fashion Communication

Fashion Design